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2GB Sydney with Mike Jeffreys on 28th July 2025

In her interview with Mike Jeffreys, operational security expert and Nepean Regional Security founder Gina Field supported Bunnings’ plan to reinstate AI-driven facial recognition technology in its stores. She explained that in 2024, Bunnings installed these systems without informing the public, which sparked backlash and led the Privacy Commission to order their removal. Now, Bunnings has submitted a new application, this time with transparency, to use the technology again.

Gina backed the move, pointing to a 50% increase in retail violence across Australia, with 70% of incidents involving repeat offenders. She argued that AI facial recognition can protect staff and customers by immediately alerting workers when known aggressors or shoplifters enter the store. She likened the system to old corner store posters of banned individuals—updated with modern tools and better efficiency.

Moreover, Gina clarified that the system doesn’t store facial images but converts facial features into encrypted data points, which it deletes after 60 to 90 days. She also noted that major venues like airports and sports stadiums already use similar surveillance, and urged retailers to follow suit to improve safety and security.

Gina emphasised the need to educate the public about the technology to reduce fear and resistance. She also pointed out that retailers face around $9 billion in annual losses due to theft—costs that ultimately affect consumers. By using AI to identify and deter known offenders, she believes retailers can reduce theft and improve the shopping experience for everyone.

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About Gina

Gina Field is a Multi Award winning Penrith Business Owner. She’s been a staple part of the Penrith Business Community for over a decade, serving on the board of Penrith Chamber of Commerce and other community and industry boards. She is a passionate supporter of Women in business and is regularly involved in business awards as a sponsor.

Being in this competitive business since 1988, Gina is not only a success but an icon and role model for women.